Archives
A selection of works from Layla Martin, Cavan Images, and Samsung.
App Design
2018
Samsung
Problem
Goal
Samsung wanted to use Polarr's smart composition A.I. SDK inside the release of their S10 to help amateur photographers take better photographs.
Create a mobile-first photo capturing experience which guides the user in capturing photos with the best composition for each subject.
Problem
Samsung wanted to use Polarr's smart composition A.I. SDK inside the release of their S10 to help amateur photographers take better photographs.
Goal
Create a mobile-first photo capturing experience which guides the user in capturing photos with the best composition for each subject.
Target User
Role
Responsibilities
Success Metrics
S10 users who capture photographs
UX/UI designer
Work directly with the Samsung camera team, provide UX/UI guidance including high fidelity prototypes, usability testing, ideation
Launch S10 with smart composition feature
Target User
Role
S10 users who capture photographs
UX/UI designer
Responsibilities
Success Metrics
Work directly with the Samsung camera team, provide UX/UI guidance including high fidelity prototypes, usability testing, ideation
Launch S10 with smart composition feature
Target User
S10 users who capture photographs
Role
UX/UI designer
Responsibilities
Work directly with the Samsung camera team, provide UX/UI guidance including high fidelity prototypes, usability testing, ideation
Success Metrics
Launch S10 with smart compostion feature
Video Player
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App Design
2018
Layla Martin
Problem
Goal
Layla Martin is the founder of The Tantric Institute for Integrated Sexuality which empowers women of all ages to experience freedom in life. The company wanted to expand its reach to millennial women and rebrand their experience to be more approachable and attainable.
Create a brand and digital experience which re-imagines how Layla Martin communicates tantric sex and spirituality to a diverse group of millennial women.
Target User
Role
Responsibilities
Success Metrics
Millennial woman
Hands on Design Lead, Art Director
Define design direction, brand development, photo and video guidance, redesign digital assets including website
Launch Laylamartin.com with updated brand and digital assets
Target User
Role
Millennial woman
Hands on Design Lead, Art Director
Responsibilities
Success Metrics
Define design direction, brand development, photo and video guidance, redesign digital assets including website
Launch Laylamartin.com with updated brand and digital assets
Target User
Millenial woman
Role
Hands on Design Lead, Art Director
Responsibilities
Define design direction, brand development, photo and video guidance, redesign digital assets including website
Success Metrics
Launch Laylamartin.com with updated brand and digital assets
App Design
2018
Cavan Images
Problem
Goal
Cavan Images is a premium stock photography agency. The company wanted to update its digital experience to ensure its clients continued to see their brand as the premium stock photography company. In addition, the company wanted to ensure their photographer community could easily submit their content and continue to manage their sales through their website.
Create a digital experience that reimagines how photographers showcase and sell their work.
Target User
Role
Responsibilities
Success Metrics
Photographers
Hands on Design Lead, Art Director
Define design direction, brand development, redesign digital assets including website
Launch cavanimages.com with updated brand and digital assets
Target User
Role
Photographers
Hands on Design Lead, Art Director
Responsibilities
Success Metrics
Define design direction, brand development, redesign digital assets including website
Launch cavanimages.com with updated brand and digital assets
Target User
Photographers
Role
Hands on Design Lead, Art Director
Responsibilities
Define design direction, brand development, redesign digital assets including website
Success Metrics
Launch cavanimages.com with updated brand and digital assets
